Loti Terms of Service
Version 2026.11.12.01
These Terms of Service (the "Terms") are an agreement between you and Loti AI, Inc., a Delaware corporation at 9100 Wilshire Blvd East Tower Suite 333, #2033, Beverly Hills, CA 90210, US ("Loti," "we," "us"). They govern your Loti account and your use of Loti's products and services, including the Loti App and its Dashboard (together, the "Services"). Some products have additional terms that you accept when you start using them; for that product, those terms control if they conflict with these Terms. By checking the box when you create your account, sign in, or by using the Services, you agree to these Terms.
These Terms include Loti's Acceptable Use Policy (Section 5) and incorporate the Loti Privacy Policy and the Loti Biometric Data Policy. If these Terms conflict with either policy about the data that policy covers, that policy controls.
1. Eligibility and your account
- Age. You must be 18 or older to use the Services. You confirm this when you create your account.
- One user. Your subscription covers one user. You are responsible for activity on your account and for making sure anyone using it follows these Terms.
- Personal use. You may use the Services only for your own personal purposes. You may not lease, distribute, license, sell or otherwise commercially exploit the Services, use them to provide services to others, or modify, copy, disassemble, decompile or reverse engineer any part of them.
- Account security. Keep your login credentials secure and do not share them. Tell Loti promptly at support@goloti.com if you suspect unauthorized access to your account.
- Export and sanctions. You may not use the Services if you are located in a jurisdiction that prohibits the use of the Services or if you are in a country subject to U.S. sanctions or are on a U.S. government restricted-party list, or in violation of U.S. export laws.
2. The Services
- Detection. Loti scans the internet to find possible infringements or unauthorized uses of your likeness, such as your name or image, whether authentic, altered or synthetically generated. Loti uses advanced facial and contextual recognition technology to identify media, profiles, accounts or other digital content containing a version of your likeness.
- Services Provided. Through the Dashboard you can view scan results, ask Loti to request removal of content from the platform hosting it (a "Delete" or "Takedown"), choose to take no action and keep monitoring results, track the status of Deletes or Takedowns, and manage your settings.
- Plans. The features included in your plan are shown when you sign up or change plans.
- Updates. Loti may update the Services at any time, including by adding or removing features and will notify you in advance before any material changes take effect. You may cancel before the change takes effect. Continued use of the Services after a change takes effect is deemed as acceptance of the updated Services.
- No guarantee of results. Loti works to make the Services effective but cannot guarantee that it will find all content with your likeness or that any Takedown request submission will succeed. Matches may be inaccurate, and you are responsible for reviewing results before requesting any Delete or Takedown.
- Third-party services. The Services rely on and link to third-party services, including Stripe and the platforms that host content. Your use of those services is governed by their own terms and privacy policies, and Loti is not responsible for them.
3. Subscription, renewal and cancellation
- Term. A paid subscription starts when Loti receives your first payment and runs month to month. It renews automatically each month at Loti's then-current standard fees unless it ends under these Terms.
- Changes in pricing. Loti will notify you before any price change applies to your subscription, and you can cancel before then. Continued use of the Services after a pricing change takes effect is deemed as acceptance of the updated pricing.
- Cancelling. You can cancel a paid plan at any time. Cancellation takes effect at the end of your current billing period. You keep paid features until then, no partial refunds are given, and your account then moves to the Free plan.
- Downgrading. You can move from a paid plan to the free plan at any time and keep your account.
- Deleting your account. Deleting your account also cancels any paid plan (see Section 8).
- Refunds. Fees paid are non-refundable, except where required by law.
4. Fees and payment
- When fees are due. Fees for a paid plan are due when you subscribe and then on each monthly anniversary of Loti's receipt of your first payment.
- Automatic payment. You authorize Loti to charge the fee to your credit card, debit card or bank account (by ACH direct debit) on each monthly anniversary, through Loti's third-party billing system. You must keep valid payment details on file and update them at least 5 business days before any known expiry or change. This authorization lasts for the term of your subscription. You can revoke this authorization by cancelling your subscription.
- Failed payments. If a payment fails for any reason, Loti will notify you, and may retry the charge. You must fix it by updating your payment details or paying another way. Access to paid features will be suspended immediately until payment has been successfully processed.
- Suspension. If a payment fails for any reason, Loti will suspend your access to paid features until all outstanding fees are paid. During a suspension, Loti's obligations to provide the Services are suspended and Loti has no liability for not providing them. Loti will restore access after receiving full payment. A suspension is not a termination of these Terms or a breach by Loti.
- Taxes. Fees do not include taxes. Loti collects applicable sales and similar taxes at checkout through Stripe Tax, and shows them before you pay.
5. Acceptable Use Policy
You are entirely responsible for all materials and information you upload through the Services. You agree that you will not, and will not encourage or help anyone else to:
- Use the Services in a way that may violate any applicable law or regulation.
- Upload or transmit (a) any material that is unlawful, fraudulent, threatening, abusive, libelous, defamatory or obscene, or that infringes any third party's intellectual property, privacy or publicity rights; or (b) any confidential, proprietary or trade secret information of any third party.
- Upload, search for or monitor any face, name, voice or other likeness other than your own, including that of a family member, partner, colleague, public figure or any other person, whether or not they consent.
- Use the Services or any results to identify, locate, track, monitor, stalk, harass, intimidate or in any way harm any person.
- Request a Delete or Takedown of content that does not include your own likeness, or that you know or should know you have no right to have removed.
- Upload or share any materials involving adult nudity, child sexual abuse, or other sexually explicit content. This does not restrict you from requesting removal of intimate images of yourself.
- Communicate any message or material that is discriminatory or otherwise objectionable, such as material that (i) contains hateful or malicious content, (ii) incites or advocates terrorism or violence, or (iii) targets individuals based on protected characteristics, including race, national or ethnic origin, religion, age, sex, gender, sexual orientation or physical ability.
- Transmit any software or other material containing viruses, worms, trojan horses, defects or other destructive items, or take any action that would abuse, damage, impair or disrupt the Services.
- Modify, adapt, translate, distribute, reverse engineer, decompile or disassemble any part of the Services.
- Crawl, scrape or spider any part of the Services.
- Remove any copyright, trademark or other proprietary rights notice contained in or displayed on the Services.
- Attempt to override or get around any safety filters made available as part of the Services.
- Create more than one account, create an account for or in the name of anyone else, or share your account or login credentials with anyone.
Loti may immediately suspend or terminate your account, and decline or withdraw any Delete or Takedown, if Loti reasonably believes you have violated this section.
6. Your content and Loti's rights
- Loti's ownership. Loti keeps all rights, title and interest in the Services, including all related intellectual property. All rights not expressly granted in these Terms are reserved by Loti.
- Your ownership. You keep all rights, title and interest in the data, images, voice samples, videos, writing samples, biometric data and other materials you submit to or use with the Services ("Customer Data"). You are solely responsible for (i) the legality, appropriateness and integrity of Customer Data; (ii) its completeness, reliability, accuracy and quality; (iii) obtaining any licenses and consents needed to use it; and (iv) entering it into the Services. Loti is not responsible for any infringement of rights or violation of law arising from Customer Data.
- License to Loti. You grant Loti an irrevocable, non-exclusive, non-transferable license to use Customer Data as needed to perform its obligations and exercise its rights under these Terms during the term. Loti gets no other rights in Customer Data.
- Biometric data. Loti collects, uses, keeps and deletes your biometric data only as described in the Biometric Data Policy, which you consent to separately at your face scan.
- Feedback. If you send Loti suggestions or feedback about the Services, Loti may use them freely, without any obligation or payment to you.
7. Deletes or Takedowns and identity verification
You'll be asked to accept this section, give your legal name and verify your identity when you first subscribe to a paid plan or first use Deletes or Takedowns.
- Authorization. You appoint Loti, and any vendor Loti engages directly, as your non-exclusive agent during the term of these Terms for the limited purpose of identifying, reporting and requesting removal of unauthorized or infringing uses of your name, image, likeness, voice, signature, biographical information, registered trademarks, copyrights and other proprietary rights ("Customer IP"), in any format or medium. This includes, but is not limited to, submitting notices and Takedown requests to digital platforms, marketplaces, media and other outlets or platforms and setting up and managing verification or enforcement accounts with those platforms on your behalf.
- Scope. Loti's authority is limited to (a) submitting Takedown notices, complaints and other rights-enforcement requests about Customer IP; (b) communicating with platforms and service providers to follow up; (c) providing copies of these Terms or other reasonably necessary documents to verify your authorization; and (d) receiving notifications and managing dashboards or portals related to enforcement. Nothing in this section transfers ownership of any Customer IP to Loti.
- Your confirmation. You confirm that you are the person whose likeness appears in the content you ask Loti to remove, and that the information you give is accurate. You understand that Takedown notices may be made under penalty of perjury, and that you may face legal consequences if you make any false claims.
- Legal name. Loti uses your legal name in Takedown notices. Your identity check confirms it, along with a match between your face and the photo on your ID.
- Identity check. Loti uses Stripe Identity to check your government ID and confirm you are 18 or older. Loti sends Stripe your legal name and date of birth to match against your ID. Stripe runs a document-only check: Loti doesn't send Stripe a selfie, and uses your own Loti face scan for the face match. Loti retrieves the photo on your ID for that match and doesn't keep it afterward. From each check, Loti keeps only your verified legal name and whether you are 18 or older. Stripe keeps its own copy as an independent controller: biometric data for up to 1 year and other verification data for up to 3 years. When you delete your account, Loti asks Stripe to delete any biometric data it still holds. To delete any other data belonging to you that Stripe may have, you must contact Stripe directly.
- Cooperation. You agree to give Loti reasonably necessary information or documents (for example, trademark registrations, photos or declarations) promptly, and to sign any platform-specific authorization forms needed to establish Loti's right to act on your behalf.
- No guaranteed outcome. Takedown requests may be ignored, denied or unsuccessful through no fault of Loti. Platforms decide whether to honor requests, even with valid authorization, at the Platform's sole discretion. Loti's enforcement practices may change. Loti is not responsible for the acts or omissions of third parties.
- Notices held by platforms. Platforms keep the Takedown notices and supporting documents they receive under their own policies. Loti has no ability to delete them. Platforms may forward notices, including Your legal name, to the person who posted the content, or publish them in public databases such as Lumen. See the Privacy Policy for details.
- Content involving minors. If the results on your Dashboard include content that you believe appears to contain sexually exploitive or otherwise harmful content involving a minor, contact Loti Customer Support at support@goloti.com and include only the URL of the content. Do not download, save, screenshot, share it with anyone or distribute it in any manner. You can also report it directly to the National Center for Missing & Exploited Children (NCMEC) through its CyberTipline at report.cybertip.org or 1-800-843-5678. If a child is in immediate danger, call 911 or your local law enforcement.
- Concerns about your child. Loti cannot create accounts for anyone under 18. If you are a parent or legal guardian and are concerned that harmful content of your child is circulating online, contact Loti at support@goloti.com. Do not send Loti images or copies of the content. A description and any URLs are enough. Loti may ask you to provide documentation confirming that you are the child’s parent or guardian and may refer you to other resources, such as NCMEC’s Take It Down service.
8. Data, deletion and legal holds
How long Loti keeps each type of data is set out in the Privacy Policy. Biometric data follows the schedule in the Biometric Data Policy. This section sets out Loti's commitments when data is deleted.
What starts deletion
- Withdrawing biometric consent. Withdrawing your consent under the Biometric Data Policy ends the Services, because they can't run without your biometric data.
- Termination or expiry. When these Terms end, your access ends and Loti stops all use of Customer Data, subject to the legal holds below.
- Deleting your account. You can delete your account in the app or by emailing support@goloti.com. Deleting your account cancels any paid plan. If you sign in again later, you start a new, empty account.
Loti will notify you to confirm receipt of your deletion request and actions that are or will be taken. Loti completes deletion within 30 days of your request. Deleted data ages out of database backups within 35 days thereafter; until then it is used only for disaster recovery, and if a backup is ever restored, completed deletions are run again.
Deletes or Takedowns in progress
Deletes or Takedowns already submitted when you ask to delete your account may finish within the 30-day deletion window. Loti submits no new Deletes or Takedowns after your request. Any Delete or Takedown enforcement escalation actions that remain unresolved on day 30 stops, and the Delete or Takedown records are kept as a legal record, as described in the Privacy Policy.
Legal holds
Loti keeps data past its retention period only to comply with legal obligations, resolve disputes, enforce its agreements and policies, respond to an actual or anticipated investigation or litigation, respond to a valid warrant or subpoena, or finish Deletes or Takedowns already submitted. Biometric data is held past the schedule in the Biometric Data Policy only where required by law or a valid warrant or subpoena. Held data is used only for the purpose of the hold, is walled off from scanning, matching and detection, and is deleted when the hold ends.
Third parties
Loti controls deletion of the copies it holds. When data is deleted, Loti instructs its vendors to delete their copies, but copies held by vendors and platforms follow their own rules, and Loti cannot guarantee their deletion.
9. Warranties and disclaimers
- Warranties. You represent and warrant that (a) you have full legal authority to agree to these Terms and perform your obligations; (b) you will comply with all applicable laws and regulations, including privacy and data protection laws, in using the Services; (c) you own or have the rights, licenses, consents and permissions needed to provide any Customer Data; (d) Customer Data does not and will not infringe or violate any third party's intellectual property, privacy or other proprietary rights; (e) you will not use the Services for any unlawful or unauthorized purpose; and (f) you are solely responsible for the completeness, reliability, accuracy and quality of Customer Data. Loti relies on these warranties in providing the Services.
- Disclaimers. EXCEPT AS EXPRESSLY SET OUT IN THESE TERMS, THE SERVICES AND ALL RELATED FEATURES, INCLUDING DELETE OR TAKEDOWN AND ENFORCEMENT CAPABILITIES, ARE PROVIDED "AS IS" AND "AS AVAILABLE," WITHOUT WARRANTIES OF ANY KIND, WHETHER EXPRESS, IMPLIED, STATUTORY OR OTHERWISE. LOTI DISCLAIMS ALL IMPLIED WARRANTIES, INCLUDING WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, NON-INFRINGEMENT, AND ANY WARRANTIES ARISING FROM COURSE OF DEALING OR USAGE OF TRADE. WITHOUT LIMITING THE FOREGOING, LOTI MAKES NO REPRESENTATIONS OR WARRANTIES ABOUT: (a) THE ACCURACY, TIMELINESS OR COMPLETENESS OF ANY DETECTION OF UNAUTHORIZED USES OF YOUR LIKENESS, BRAND OR INTELLECTUAL PROPERTY; (b) THE SUCCESS, AVAILABILITY OR OUTCOME OF ANY TAKEDOWN REQUEST SUBMITTED TO THIRD-PARTY PLATFORMS OR MARKETPLACES; (c) THE WILLINGNESS OR OBLIGATION OF ANY THIRD PARTY TO HONOR SUCH REQUESTS, EVEN WHERE VALID AUTHORIZATION IS PROVIDED; (d) THE CONTINUED EFFECTIVENESS OF ANY PLATFORM AUTHORIZATION OR ENFORCEMENT PROGRAM PARTICIPATION; OR (e) THE RESULTS, BENEFITS OR RETURNS EXPECTED FROM YOUR USE OF THE SERVICES, INCLUDING ANY REDUCTION IN INFRINGEMENT OR UNAUTHORIZED USE OF YOUR INTELLECTUAL PROPERTY. YOU ACKNOWLEDGE AND AGREE THAT (i) TAKEDOWN REQUESTS MAY BE IGNORED, DENIED OR UNSUCCESSFUL THROUGH NO FAULT OF LOTI; (ii) LOTI'S POLICIES, PRACTICES OR REQUIREMENTS FOR ENFORCEMENT MAY CHANGE AT ANY TIME WITHOUT NOTICE; AND (iii) LOTI IS NOT RESPONSIBLE FOR THE ACTS OR OMISSIONS OF THIRD PARTIES IN CONNECTION WITH ENFORCEMENT REQUESTS. SOME JURISDICTIONS DO NOT ALLOW THE EXCLUSION OF CERTAIN WARRANTIES, SO SOME OF THE ABOVE MAY NOT APPLY TO YOU.
10. Limitation of liability and indemnification
- Limitation of liability. To the maximum extent permitted by law, neither party will be liable to the other for any indirect, incidental, special, consequential or exemplary damages, including damages for loss of profits, goodwill, use or data, damages resulting from the failure of essential third-party vendor services, or other intangible losses, even if advised of the possibility of such damages. Notwithstanding the foregoing, and to the maximum extent permitted by law, Loti's total liability under these Terms, if any, is limited to the greater of the fees you paid in the 12 months before the event giving rise to the liability or $100.
- Indemnity. You, at your expense, will defend, indemnify and hold Loti harmless from and against any and all losses, damages, liabilities, settlements, judgments, awards, penalties, fines, costs, fees and expenses of whatever kind (including reasonable attorneys’ fees) (collectively, “Losses”) in connection with any third party claim, demand, suit, action or proceeding (“Claim”) to the extent arising from: (a) Customer Data, including any claim that Customer Data infringes, misappropriates or violates a third party's intellectual property or other rights; (b) your gross negligence or willful misconduct; (c) your violation of applicable law; or (d) any enforcement, Delete or Takedown or other activity Loti carries out on your behalf, at your request based on your affirmative action or authorization within the Dashboard, including any Claim by a platform, marketplace, end user or alleged rights holder that the activity was a wrongful Takedown, defamation, misrepresentation or other legal violation.
11. Termination
- For breach. Loti may suspend or end your access immediately if you seriously or repeatedly breach these Terms, including Section 5 (Acceptable use) or Section 7 (Deletes or Takedowns and identity verification), or if required by law.
- Survival. Sections 6 (Your content and Loti’s rights), 8 (Data, deletion and legal holds), 9 (Warranties and disclaimers), 10 (Limitation of liability and indemnification), 12 (Arbitration) and 13 (General provisions), and any fees owed, continue after these Terms end.
- Assignment. You may not assign or transfer these Terms. Loti may assign or transfer these Terms to a successor entity or in connection with a merger, acquisition or change of control without your consent. Loti will notify you before your information is transferred, and you can cancel your subscription or delete your account at any time.
12. Arbitration and class action waiver
THIS SECTION REQUIRES INDIVIDUAL ARBITRATION OF MOST DISPUTES AND WAIVES JURY TRIALS AND CLASS ACTIONS. YOU MAY OPT OUT AS DESCRIBED BELOW.
- Informal resolution. Before filing a claim, the party with the dispute must send the other a written notice describing it (to Loti at legal@goloti.com). If it is not resolved within 60 days, either party may file a formal dispute.
- Arbitration. You and Loti agree to resolve any dispute, claim or controversy arising from or relating to these Terms or the Services by binding individual arbitration instead of in court. This includes claims based on contract, tort, statute (including privacy and biometric laws) or any other theory, and claims that arose before you accepted these Terms. The arbitrator decides all questions about the scope, validity and enforceability of this section, except as stated under Class action waiver. The Federal Arbitration Act governs this section. The arbitration is administered by the American Arbitration Association under its Consumer Arbitration Rules and seated in San Mateo County, California, but you may take part by video or phone, or have any in-person hearing in your home county. Loti pays the arbitration fees as those rules require. The arbitrator’s award is final and may be entered in any court with jurisdiction.
- Exceptions. Either party may bring an individual claim in small claims court, or seek an injunction in court to protect its intellectual property.
- Class action waiver. Claims may be brought only individually, not in any class, collective or representative action. If a court finds this waiver unenforceable for any claim or relief (including public injunctive relief), that claim or relief alone will be decided in court, after any arbitration. Only a court may decide the enforceability of this paragraph. If 25 or more similar claims are filed by coordinated counsel, they will be administered in batches under the AAA’s mass-filing rules.
- Jury waiver. If any claim goes to court, both parties waive a jury trial to the extent the law allows.
- Opt-out. You may opt out of this section within 30 days of accepting these Terms by emailing legal@goloti.com with the subject “Arbitration Opt-Out.”
13. General provisions
- Governing law. Subject to Section 12, these Terms and all claims arising from or related to them are governed by the laws of the State of California, without regard to conflict-of-law principles. The parties consent to the personal and exclusive jurisdiction of the state courts in San Mateo County, California, and the federal courts for the Northern District of California.
- Force majeure. Loti is not liable for failure or delay in performance caused by an unforeseeable, extraordinary event beyond its reasonable control that makes performance impossible or commercially impracticable, such as natural disasters, war, terrorism, strikes, government actions, pandemics, or failure of essential third-party vendor services. During such an event, Loti's obligation to provide the Services is suspended to the extent the event prevents it. Loti will make reasonable efforts to resume performance as soon as reasonably possible.
- Changes to these Terms. Loti may modify or replace these Terms. If a change is material, Loti will make reasonable efforts to provide at least 30 days' notice, by email or a prominent notice in the Services, before it takes effect, and will update the effective date. If you do not agree to a change, you must stop using the Services and cancel your subscription or delete your account before the change takes effect. Continued use of the Services after a change takes effect is deemed as acceptance of the updated Terms. Changes to Section 12 do not apply to disputes already noticed.
- Severability. If any provision is held invalid, illegal or unenforceable, the rest stays in effect, and the parties will replace the provision in good faith with a valid one that achieves the same intended effect as closely as possible, except as stated in Section 12.
- No waiver. If Loti does not enforce any part of these Terms, that is not a waiver of its right to enforce it later.
- No third-party beneficiaries. These Terms do not give rights to anyone other than you and Loti.
- Relationship. You and Loti are independent parties. Loti acts as your agent only for the limited purposes in Section 7, and nothing in these Terms creates any other agency, partnership, joint venture or employment relationship.
- Notices. Notices under these Terms are given in writing by email. Notices to Loti go to support@goloti.com.
- Electronic communications. You agree that Loti may provide notices, receipts, disclosures and other communications electronically, by email or in the Services, and that these satisfy any legal requirement that they be in writing. You can withdraw this consent by deleting your account.
- Entire agreement. These Terms, together with the Privacy Policy, the Biometric Data Policy and any additional terms for a product you use, are the entire agreement between you and Loti about the Services and replace all prior agreements, proposals or representations on that subject.
- App stores. If you download the Loti app from the Apple App Store, your use of the app is also governed by Apple's Licensed Application End User License Agreement. If you download it from Google Play, your use of the app is also subject to Google Play's terms. If you buy a subscription through an app store, that store's payment, renewal, cancellation and refund terms apply instead of Sections 3 and 4 where they conflict.
- Contact. Questions or complaints about the app or about these Terms: support@goloti.com.
- California users. Under California Civil Code §1789.3, California users may contact the Complaint Assistance Unit of the Division of Consumer Services of the California Department of Consumer Affairs in writing at 1625 North Market Blvd., Suite N 112, Sacramento, CA 95834, or by phone at (800) 952-5210.